Tencent increases its power in Ubisoft and invests 300 million euros in Guillemot Bros
By Frida Salazar onWith a 49.9% stake, the company is now the largest shareholder

After endless rumours of acquisition, Ubisoft avoids being sold to the Chinese giant Tencent by in exchange offering them more stake in the company. According to information from Stephen Totilo, a journalist from Axios, Tencent invested $300 million euros in Guillemot Bros the company run by Ubisoft's co-founders. With this, the Chinese giant now owns 49.9% of the shares of the French company.
Great games are coming
Totilo also shared that this transaction will not put Tencent on a seat on the board of directors of Guillemot Bros. nor much less on the board of Ubisoft. This investment was made to continue their partnership which will bring several AAA Ubisoft productions to PC and mobile in China.
It is important to note that while Tencent has agreed to double its stake in Ubisoft, it cannot sell its shares for five years in order to secure a fair deal for both parties.
The Chinese company just keeps growing stronger as it has established itself as the video game company with the highest revenue worldwide after closing 2021 with $32.94 billion in revenue, on the other hand, it has been building partnerships, having a significant stake in big companies like Riot Games, Epic Games and Supercell.
That said, it seems that the company still doesn't have enough and who knows which will be their next move.
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