The purchase of Activision Blizzard has been a long process. There are many filters to avoid a monopoly. Microsoft and Xbox have clarified that they plan to continue investing and acquiring more studios. Phil Spencer spoke in this regard about the consolidation stage in the industry and the expansion that Sony and Tencent are having.
The manager took the opportunity to state that his goal is to expand Xbox's presence in the industry further and make the company always competitive.
XBOX GOES FOR MORE STUDIES TO ALWAYS BE COMPETITIVE
During an interview with CNBC (via GamingBolt), Spencer was asked about his plans to purchase from him once the deal with Activision Blizzard is finalized. His answer was clear: they will continue to buy more studios to be competitive on an ongoing basis.
“This is such a competitive market, I don’t think we get to press pause on anything,” Spencer said. “Tencent is the largest gaming company on the planet today and they continue to heavily invest in gaming content and game creators. Sony is a larger business than we are in gaming today and they continue to invest.”
From his perspective, future Xbox purchases will help bring even more quality content to its players, create new partnerships and launch original titles as part of Xbox Game Studios. His plans are not solely on acquisitions, as he is also interested in partnerships with developers worldwide.
“We strive to be a major player here,” Spencer said. ” We want to deliver great content for our players and we’re going to remain active, whether that’s investing in our internal teams that are already building great games that people know and love, whether it’s building new partnerships.”
$MSFT's @XboxP3 talks #Tencent, #JRPG's, and @discord - and explains why it's not time to follow $SONY's hike in prices. #Xbox #PlayStation pic.twitter.com/BCIY0wE8Gt
— Squawk Asia (@asiasquawkbox) September 16, 2022
Comments
Best
New